The Cochrane Tourism Association works hard to ensure we support local! We have a fantastic team of talented individuals right here in our own back yard that helps bring our vision to life each and every day!
Take a moment to get acquainted with the hard-working people that embody the feeling of living in our amazing community!
Jo-Anne Oucharek, Executive Director for Cochrane Tourism, loves to share her backyard! With 25 years of experience in business development and strategic planning, Oucharek has a passion for helping small business owners find their niche!
Tourism is just like a business and Oucharek is busy working on developing the Cochrane Experience to showcase all the amazing events, tourism businesses, and organizations in and around town.
When she is not promoting Cochrane, you will find her capturing nature in our backyard as an avid bird and wildlife photographer. natureinmybackyard.ca
Kelly Sinclair has been the communications strategist for Cochrane Tourism since 2018. She led the process to develop the tourism brand “It’s the feeling” which won a Marketing Canada Award from the Economic Development Association of Canada.
Kelly was born and raised in Cochrane and is now raising her own family here. A small-town girl at heart, she brings big corporate marketing and communications expertise to the team. In addition to her strategic communications guidance (including landing media coverage), Kelly is also leading the curriculum development for our business accelerator: the Tourism Product Mentorship Program (TMP). Through the TMP, we are supporting our partners in creating and launching new tourism products or experiences to help grow the local economy.
She also runs her own marketing business, KS Communications, supporting entrepreneurs in growing their brands through virtual mentorship programs.
While it’s often said a picture’s worth a thousand words, this is the standard by which our professional photographer, Jacquie Matechuk holds herself accountable.
Her goal is to create story-telling imagery that is both impactful and alluring; the perfect match for our gifted storytellers. Whether it’s shooting 8 seconds of crazy on a 2000lb bull or the sumptuous presentation of a world class meal at one of our local restaurants. Her skills behind the lens have earned her six national accreditations and a Top 10 breakthrough in the 2021 World Photographic Cup, but Jacquie values commitment to her community above all.
She continues to work at promoting her fellow Cochranites and their businesses by capturing the feeling of what it is to live, work and play in this amazing town.
Kailey is a born and raised Cochranite, now raising her two beautiful girls in her hometown. Over the past decade, Kailey has worked alongside numerous Cochrane organizations through Social Media & Event Management, including Cochrane & Area Events Society and Cochrane & Area Humane Society.
Joining the CTA team in 2018 was a no-brainer for Kailey! She has been working with us to increase our brand awareness through our social channels, while also showcasing our partners and our beautiful town.
Most recently, Kailey has opened The Social Spot. A space for markers, creators, and entrepreneurs to showcase their products through pop-ups, workshops, and other events. A spot where community organizations and small businesses can come together to create something incredible. The Social Spot provides opportunities for the people of Cochrane to come together to support their neighbours, friends, and colleagues.
Cochrane, Alberta is Kailey’s home and her passion. From friendly smiles to Rocky Mountain views, there is just something about this valley town that makes her heart proud and she is so happy to call this beautiful area home.
Chris at Blue Pixel Media is our trusted website builder! He has also created a number of our graphics and logos.
A skilled Graphic Artist, web developer, videographer, RPA pilot, and photographer who loves producing incredible results for his clients. He is currently providing services to local and national groups, helping them create a more dynamic digital presence.
Chris is also a GoDaddy Pro Plus Connect certified member as well as a Google Street View Trusted Photographer Certified member.